Winston Brands launched its very first Collections Etc. catalog in 1997. Since then we have grown into one of the nation’s leading and fastest growing multi-channel, direct-to-consumer companies. We have been recognized by the industry as a Top Cataloger and Top Internet Retailer. Our growth has been built on a simple philosophy of providing customers with unique and appealing merchandise at an exceptional value. We offer a wide range of affordably-priced, hard-to-find and exclusive products including items for home and garden, health and beauty as well as apparel and accessories. You’ll find the most fun and festive décor for every Holiday from St Patrick’s Day to Christmas in the Collections Etc. catalogs and on our website.
In 2017 Better Senior Living was added to the Winston Brands family. In the Better Senior Living selection, you’ll find an array of top quality products to help improve your health and well-being. Here you’ll find a great lineup of products in diet & fitness, mobility, health care and personal care.
In 2020, Winston Brands acquired the Johnson Smith Company brands including: The Lighter Side, Betty’s Attic, Things You Never Knew Existed, and Full of Life. After 105 years in business, Winston Brands was excited to keep the Johnson Smith Company brands moving forward and blending them into our current family of Collections Etc. and Better Senior Living brands to expand our assortment of unbeatable values even further.
With customer satisfaction as our number one priority, we proudly offer a Satisfaction Guarantee for all of our merchandise and services. We ensure the highest possible customer satisfaction thanks to our rigorous quality control program, efficient operations, best-in class order fulfillment and friendly customer service. We strive to meet or exceed your expectations whenever you shop with us.
We trust that you'll appreciate the value and appeal that our brands offer, and that we'll continue to service you for many years to come.
Founder and CEO